A Top-Ranked Master's Degree for Sport Business & Administration
This 12-month master's degree features a convenient online delivery, and is one of the nation’s most highly-regarded programs. In the Sport and Exercise Science MS – Sport Administration Concentration, you’ll study sport finance, program management, marketing, law, events & facilities, fundraising & development, and current issues in the sport industry.
Through this program you will...
- Discover new resources and expand your networking contacts
- Transfer new skills to your work and open up new career options
- Demonstrate greater expertise in your field
- Incorporate your talents and interests into your degree
Prepare for a Rewarding Career in Sport Management and Administration
Graduates have secured jobs with organizations in the NFL, MLB, MLS, NHL and in university athletic departments across the country. The network of alumni from this UNC program includes professionals with:
- The Denver Broncos
- Colorado Avalanche and Rapids
- The New York Yankees
- Multiple U.S. Olympic sport organizations
- The Air Force Academy, University of Colorado, Colorado State University and UNC
Where will you head with your sports career? Specialize your studies to pursue opportunities with team organizations, sponsorship, apparel and licensing, facilities, ticketing and more.
Hear It From Our Graduates
The experiences of our students tell the story best. Read about why our graduates love our program.
Time to Completion:
Delivery Option & Start Term:
Online program: start any term
This online program can be completed in one calendar year, and you can still work while pursuing your master's degree. Some students coordinate their internships during one extra term.
The program internships provide special opportunities to help you bridge the gap between theory and experience, which means you will complete our program with working knowledge and connections in the field.
Coursework (30 Credit Hours)
To see the upcoming courses, visit this program's Current Students page.
Sport Administration Courses (21 Hours)
- SES 560 Critical Thinking and Ethical Considerations in Sport Administration (3)
- SES 570 Administration of Sport Organizations and Employees (3)
- SES 576 Sport Promotion and Marketing (3)
- SES 602 Introduction to Research in Sport & Exercise Science (3)
- SES 650 Financial Management for Sport Organizations (3)
- SES 675 Sport Facility and Event Management (3)
- SES 688 Legal Aspects of Sport (3)
Electives (Minimum 9 Hours)
- SES 671 Fundraising & Development in Sport (3)
- SES 692 Graduate Internship in Sport and Exercise Science (3 or 6) – this course involves working on a professional project; designed to assist students in gaining experience in the sport industry and/or to bridge the gap between theory and practice.
- SES 699 Thesis (6) – for those who choose the thesis option.
Program Completion Options
A Comprehensive Examination must be completed by all students who do not elect the thesis option. Your comprehensive examination will consist of a non-sequestered written literature review and analysis paper, focused on the content addressed in the Sport Administration Concentration.
The thesis option is completed via enrollment in SES 699, which can be applied to your elective credits (see above). The thesis will require completion of a research study, including data collection and appropriate analysis. The thesis option requires advisor approval, and is designed for students who may continue to a Ph.D. program.
For full details, see the official program listing in the UNC Graduate Catalog.
What Our Students Say...
The UNC Extended Campus program allowed me to step into the sport industry as a versatile professional. Our industry constantly reflects cultural, economic, and societal changes in a highly public forum, and the sport administration program at UNC prepares students to succeed in that environment. From marketing and financial aspects to cultural and research elements, UNC produces students prepared for any career path in sports. I am forever thankful to Dr. Morse and his staff for pushing me to be a better student and continuing to stay in touch as an alumnus. I will always be a Bear!
– Tyler Boone, Major Gift Officer, Ohio State University
I chose the Sport Administration program because I had heard that this was one of the top programs in the country. My professors provided an outstanding education where they were able to share their real life experience and didn't just teach us out of a book. The program was challenging and they kept us engaged because we used the knowledge and tools we acquired on projects we completed for sports organizations.
– Terry Anderson, Dean - Allied Health and Wellness, Aims Community College
When I was deciding on where to get my Sport Administration Master’s degree, I was looking for several things: the experience of the faculty, convenience, and a small class size. The University of Northern Colorado’s Sport & Exercise Science department checked all of these boxes. During my time in the program I was challenged to think outside of the box, and given the opportunity to collaborate with a diverse group of classmates. I can truly say my degree from UNC made it possible for me to get to where I am today.
– Alex Yack, Assistant Athletic Director - Major Gifts/Director of Development, Texas Tech University